Think maybe your house needs a makeover? That could be because of this week's trend, "The HGTV Effect."

In honor of Mother’s Day, Merkley+Partners is releasing the first in our new quarterly series on trends in parenting. Check out our one-pager on Mom Tribes and how they are impacting moms, their decisions and the new choices that marketers have to make to speak to them.

Check out Merkley+Partners' latest eye opening consumer trend hot off the presses from our very own Strategic Planning Team...

It seems like Millenials are on everyone's minds these days, and as the most diverse generation the planet has ever seen, they are rapidly affecting both the ways in which we eat and the way that food business operate.